Dear Valued Customer,
The safety and wellbeing of our loyal customers
and dedicated employees is our top priority, which is why we have made the
difficult decision to close temporarily. In effort to help stop the spread of
COVID-19, we feel it is necessary to exercise an abundance of caution to
protect our community. We will continue to monitor the situation and will
provide updates via email and social media.
We wish everyone all the best and look forward
to the day we can re-open our doors to serve you in person.
Thank you for your support during this difficult
The Staff of Sports Etc.
The new CCM RibCor Trigger 4 Pro is the latest version of CCM’s low-kick, quick release sticks. While the look remains familiar and the general mechanics, a stiff flex point at the middle of the shaft with the bottom third of the shaft gradually decreasing in stiffness, haven’t changed, the most unique feature of the new stick the the taper geometry
The all-new Asymmetric Taper at the bottom third of the shaft features a concave sidewall on the inner face of the stick with the outer face featuring a convex shape. The concave shape works hand in hand with the softer flex to improve release speed. The rounded convex shape on the outer face works to minimize the amount of rotational torque during shooting, helping improve accuracy, feel, and control
The new Agility Blade features a thinner profile, and a stiffer blade toe, allowing for more linear flex which helps with shot release speed, but maintains a sturdy, controlled feel during shooting and stickhandling.
With the addition of the senior 70 flex option, this is the most versatile offering of CCM’s #1 retail stick line. Come to the Stick Cellar and check out the CCM RibCor Trigger 4 Pro
The new, Limited Release, Bauer Supreme ADV stick is a far cry for the “slap shot” stick reputation the Supreme series has long held.
The most notable difference is the all-new Sonic Taper. The 6-sided taper helps improve shot control and accuracy by reducing rotational torque of the shaft on hard shots. It also helps increase overall strength again slashing.
The new Advanced Carbon Layering (ACL) technology reduces overall weight with the ADV weighing in at a measly 375 grams with optimized balance
With innovations like the Sonic Taper and ACL technology, the Supreme ADV offers maximized power and acceleration in EVERY shot, not just slap shots
Bauer Supreme ADV is available now in extremely limited
quantities. Don’t wait, they’ll be gone before you know it
Choosing the proper stick is becoming more and more a complicated task with so many options regarding flex and kick point. The new interactive CCM Stick Fitter has made the task infinitely easier.
The system uses both hardware- calibration sticks, Ipad Pro with advanced camera, and software, super slow motion video capture, to help determine the best family of sticks and the best flex for how you play or where you want to improve your shot
Here’s how it works-
- Through a series of questions regarding height, weight, style of play, where you shoot from etc. From your answers you will be prompted to pick a number coded calibration stick
- You take 2 shots- 1 slap shot, 1 wrist shot. From these shots the software can measure your point of maximum flex in the shooting process
- After analyzing the data the Stick Fitter will give you what would be your 3 best options for stick family and flex. You can also enter you email and receive video of your shots in super slo-mo!
- Grab one of the sticks recommended in our shooting booth and decide for yourself!
Step into the Sports Etc Stick Cellar and let one of our stick experts show you how simple choosing a stick can be using the CCM Stick Fitter
Many decisions go into choosing a hockey stick- kick point, curve pattern, style of play and brand among others. But most experts would agree the most import decision is choosing the proper flex A stick that is too flexible can lead to less accurate shots while a stick that is too stiff can detract from velocity on shots and crispness on passes. So how do you choose the best flex? There are a few factors to consider
Very basically stated, a sticks flex rating is based on the pounds of relative force required to bend the stick 1 inch. While there are other factors involved in the physics of shooting a puck, this flex rating is the industry standard across the board. For example, a 75 flex stick would require 75 lbs of force to bend a stick 1 inch. Why is this important? Every shot and pass in hockey benefits from the loading, releasing, and follow through of the flexing of a stick. The proper flex ensures the best results
Sadly, there is no exact science to choosing the proper flex but the player’s height and weight are a good place to start. Keep in mind, stick are flex rated at full height. The more you cut a stick down, the flex rating goes up. Most sticks have hash marks on them to show you the approximate increase in flex the more you cut the stick down. Asa general rule, when in doubt, most players will benefit from a more flexible stick then one that is too stiff
With the focus on flex all of the major stick companies now offer sticks in more flexes than ever before with 70 flex adult sticks, 55 flex intermediate sticks, and 4o flex jr sticks now readily available for the first time. In fact, Raven Hockey built their entire company around making sticks in multiple flexes and heights designed just for kids!
The best way to choose the proper flex is to demo the stick first. In our Stick Cellar, we have demos sticks in a variety of flexes from all the major stick companies which allows you to try before you buy in the Shooting Booth. The CCM Stick Fitter is an exciting new interactive tool. It will help to narrow your choices and then you can demo the sticks it recommends. Pretty cool, right?
Choosing the proper flex is critical to your game and shouldn’t be taken lightly. Speak to a stick expert and demo different flexes before settling on you choice. It will make all the difference in your game
While it seems every hockey stick company is offering a multiple flex/height line of sticks for younger players, the simple truth is Raven Hockey is still the only company making stick ONLY for kids. From day 1 the Raven philosophy has simple- All Hockey Players should be using a stick with a Flex Rating that equals less than 50% of your their body weight!
Beyond just the flex story, Raven sticks are constructed in a way similar to how high end adult sticks are made so they offer unbelievable performance as well as the perfect flex point
The flagship of the Raven line is the Edge. The Edge is the latest iteration of the stick that put Raven on the map. With a shaft constructed of 3K Carbon and a blade of 25X Blackmond. This stick is everything a young player could ask for and more
The Ninja 3 has a shaft and blade made of 25X Carbon for a slightly lighter overall package and a little stiffer blade. While great for any player, we’d recommend this more in the 40 and 50 flexes.
There are many sticks on the market geared towards younger, developing players but there is still only one company that makes nothing else but sticks for younger players.
Demo a Raven Hockey stick in our Stick Cellar today!
Which Raven Flex Should You Choose? Check Out This Flex Calculator
Raven Hockey Flex Calculator
With the latest iteration of CCM’s most versatile performance stick, they didn’t set out to reinvent the wheel. Rather, they made improvements to the shaft and blade, while staying true to what made the FT1 so popular.
The first improvement was to the shaft. The new R-Shape Geometry features rounder corners, concave sides, and a streamlined shape throughout, resulting in a more comfortable fit within the natural shape of players’ hands. This design provides players with a more controlled feel while stickhandling and shooting.
The new JF-80 blade features a proprietary dampened core delivering a lightweight and controlled feel. This core assists in puck control while stickhandling, shooting, and receiving passes. The new blade also features a reinforced heel and to for increased durability.
Check out the new CCM JetSpeed FT2 in our Stick Cellar and try before you buy in our Shooting Booth!
When looking at the new Bauer Vapor FlyLite hockey stick, the feature that jumps out most is the new XE Elliptical Taper.
Based off the infamous Easton Elliptical taper, this new taper is narrower and oval shaped. This unique shape helps stabilize the lower portion of the stick and blade helping to improve accuracy and control during shooting.
The rounded corners will also improve strength at the lowest portion of the stick and lower the overall weight of the stick.
Stop in and check out the new Bauer Vapor FlyLite sticks in our Stick Cellar and try before you by in our shooting booth!
If you asked most goalies what mask was the best combination of fit, protection and value, most would tell you the Bauer NME 8 (and the NME 7 before that). With that in mind, Bauer introduced the new NME IX with a focus on improving areas of comfort, fit and protection.
Most of the focus of the NME IX goes into the new liner which is made up of 3 different types of foam. Located in the most important impact areas, Poron XRD and IX foam provide unreal impact protection and comfort for the player. VTX Technology makes up the rest of the liner, which is a much lighter foam to reduce weight, while at the same time boosting protection.
Bauer also addressed a glaring omission by adding a new size, FIT 0.5, for younger goalies or goalies with smaller heads that are looking for next level protection.
The Bauer NME IX goalie mask continues the NME 8 legacy of offering the best performance to value ratio in hockey!
When Bauer released the original Re-Akt hockey helmet it was groundbreaking on many levels, particularly in how it addressed rotational, as well as linear impact. On top of that, it also checked the boxes for “mirror test” and comfort factor. The only minor complaint was it tended to fit a certain head shape. With the introduction of the Re-Akt 150, all that changes.
The brand new FreeForm Adjustment System provides independent length and width adjustment for a truly personalized fit. This system offers up to 18mm of width adjustment, which is 250% more than any other Bauer helmet. The Comfort Pod liner system uses a hinged pod design to adapt to your head shape for comfort.
A layered construction of IX and XRD foam for both high and low energy impacts. Lightweight VTX foam assists in all-around impact protection as well.
So, to summarize- Great protection, Great comfort, Great fit! Stop in and try one on and check out our great selection of colors!